Dec 9-12 2026

Athens Greece

Book early bird tickets Book now 20% off

Workshops

Venues: Vakalo Art & Design College and Romantso

A full day of hands-on sessions led by people who do the work, in small groups, on the problems designers face right now. Book early, seats are limited. Workshops are booked separately from the conference ticket.

Facilitator Workshop Venue Time
Chryssa GagosiVakalo Art & Design College

Service Design: Taking a Real Service Apart

Vakalo Art & Design College11:00 to 17:00Arrival and registration 10:00
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Konstantina ChatzakiFreelance UX Writer & Content Designer

Mastering the 500 Meanings of UX & Content Writing

Vakalo Art & Design College13:30 to 19:30Arrival and registration 12:30
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Katerina FoskolouAccenture

From UX to Business Impact

Romantso11:00 to 17:00Arrival and registration 10:00
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Gerasimos TsiamalosTruly Fine PixelsThanos Papavasileiou

From Brief to Storefront: A Portable AI Workflow for Web Designers

Romantso11:00 to 17:00Arrival and registration 10:00
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Katerina MiliarakiKaizen Gaming

Beyond the Handoff: Design Systems, Code & AI

Romantso11:00 to 17:00Arrival and registration 10:00
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Coming soon

What to bring. There is power and free Wi-Fi, so bring your laptop if you want one. You do not need a computer to take part in most workshops. Contact us if you have any questions.

Sponsors & partners

Premier sponsor
Executive sponsor
Sponsors
Supporters
Media partners

Become a sponsor

Quintessential

Premier sponsor

At Quintessential, we partner with top organisations, startups and visionary individuals to tackle complex business challenges with technology & design. Founded in Athens in 2018, we're a digital product agency built on the belief that great digital products come from the meeting point of engineering rigour and human-centered thinking.

We build products across 3 core areas. Through product development, we take ideas from first sketch or old staged ones to launch, designing and building web and mobile platforms that people actually enjoy using. In the Super Intelligence era, we help businesses use, learn and build agentic workflows and deploy custom AI tuned to their data, workflows and goals, with company knowledge and personal data kept protected. Our experienced AI-native engineers and designers can also join our partners' teams directly, adding capacity, expertise and a faster way of working.

Supercharged by our humans. Based in Athens.

Imperius

Executive sponsor

Imperius is a creative agency combining strategy, creativity and technology to help brands stand out and connect with their audiences.

From content creation and storytelling to design, motion and AI, we develop ideas and bring them to life across digital platforms.

Vakalo Art & Design College

Sponsor

Vakalo Art & Design College is the first school of Applied Arts in Greece to offer programmes of study at tertiary level. Founded in 1958, with a history of 68 successful years, it has established a reputation as the foremost design education institution in Greece, and among the top colleges internationally. Today is located in three privately owned buildings at Lamprou Katsoni Str in the area of Lycabettus, Athens.

Its mission is to provide a thorough education to form designers with a high level of understanding, creativity and technical skill, capable of distinguishing themselves in the field of their chosen career. It has always fostered a spirit of design education imbued with humanist values as well as the creative possibilities of current digital technology.

Vakalo currently offers the following programmes:

  • Bachelor of Arts (Honours) in Graphic Design
  • Bachelor of Arts (Honours) in Interior Design
  • Bachelor of Arts (Honours) in Digital Design
  • Master of Arts in Visual Communication
  • Master of Arts in Architectural Design
  • Master of Arts in Digital Design (UX-UI)

All the above are validated by the University of Derby (UK).

Vakalo also offers shorts courses in the context of Lifelong Learning Schemes in Digital Design, Product Design, Lighting Design, Visual Arts, Stage Design, Photography, Comics and Artist Books.

REBORRN

Sponsor

REBORRN is a boutique consultancy transforming the world's leading marketing teams. It takes slides, theory and vagueness and turns them into the organisational structures, processes and ways of working that teams can actually run with. Its proprietary 58:hours methodology tackles complex business challenges in 58 hours or less by bringing the right people together in a focused, agile and distraction-free environment.

A hybrid of consultants and makers, REBORRN is a cross-functional team of 60+ experts working across geographies to drive radical transformation through design thinking and hands-on problem-solving. It works end-to-end across four areas: Strategy into Action, Operating Model Design, Change Acceleration and In-Market Activation. Across all, REBORRN brings in Enterprise AI Adoption: helping teams go from having AI to actually using it in the everyday work.

Over the years, REBORRN has partnered with some of the world's most influential brands, including Bayer, The Coca-Cola Company, Philip Morris International, Carlsberg Group, Brown-Forman, L'Oréal, CJ Foods and more.

Netstudio

Supporter

Netstudio is an Athens-based digital agency that has been designing, building and growing websites and online stores since 2005. Founded by Yannis Karampelas and Polyxeni Grigoriadi after eight years in marketing and advertising, it started with one clear goal: to build websites and e-shops that actually work, for the businesses behind them and for the people who use them.

Today Netstudio develops custom websites, e-shops, B2B portals and enterprise digital properties for Greek and international brands, among them MEVGAL, Loulis Group, Forel and GS Diamonds, the online store of Australia's largest diamond merchant. A team of developers, designers and digital marketers then keeps those sites performing through SEO, paid advertising, conversion rate optimization and usability testing. Netstudio is also the company behind Userfeel, a remote usability testing platform used by UX teams around the world.

With 21 years of projects and more positive client reviews than any other web agency in Greece, Netstudio still works the way it did on day one: you call, chat or drop by the office, and you talk to people you know by their first name.

Chryssa Gagosi

Vakalo Art & Design College

Workshop:

Service Design: Taking a Real Service Apart

Wednesday 9 December

11:00 to 17:00

Arrival and registration 10:00

Venue: Vakalo Art & Design College

Spend a day taking a real service apart. You'll follow it step by step, from the first click to the back office, and map everything people go through to get what they need. You'll find the moments where it breaks, and the people it breaks for first. Then you'll redesign it with small, realistic changes, and at least one of them won't be an app.

You'll work with real-world cases and simple, hands-on tools: a service blueprint, a map of who holds the power, and a look at what already works around the service, from the neighbour who helps with forms to the employee who bends the rules a little. By the end of the day, you'll have a clear picture of one service, a set of changes you can explain and defend, and a way of seeing you can bring back to any product you work on.

Along the way, you'll learn how to:

  • Map a service end to end, not just the screens.
  • Notice who gets left out, not just what's annoying.
  • Understand who can actually change things.
  • Build on what already works, online and off.
  • Explain the impact of your ideas in a way others can trust.

Why this matters

The website says one thing, the counter says another. Now imagine that at 80, or in a language you don't speak well. Most services don't fail on screen. They fail in the gaps, and they fail some people first.

About Chryssa Gagosi

Chryssa is a designer and educator based in Athens. She designed and now leads the BA and MA Digital Design programmes at Vakalo Art & Design College (University of Derby), where she teaches User Experience Design, Application Design and supervises theses. For the past ten years, she has also run a one-year intensive course for professionals moving into digital design, with more than 100 graduates now working as designers, UX practitioners and creative leads. Before teaching, she spent more than fifteen years in advertising and digital agencies as Head of Design Services, Design Thinking Lead and Creative Director, working with brands like Unilever, Nestlé, Wind and Cosmote, and picking up several Ermis Awards along the way.

She sits on the Awwwards, AIVA and Indigo Design Award juries, and is part of the Designathon organising team. She co-founded Threefold, a creative studio and workshop platform. Her workshops are built around real problems and the people in the room, from a design thinking CX challenge for Papastratos to digital product sessions for Eurobank and digital skills programmes for Plaisio and Magnet. She returns to Digitized after leading its Digital Product Design workshop.

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Konstantina Chatzaki

Freelance UX Writer & Content Designer

Workshop:

Mastering the 500 Meanings of UX & Content Writing

Wednesday 9 December

13:30 to 19:30

Arrival and registration 12:30

Venue: Vakalo Art & Design College

Good UX writing isn't just about polishing microcopy at the eleventh hour. It is the connective layer between business logic, brand identity, and the human on the other side of the screen.

In this workshop, we'll explore how content shapes the entire customer experience. Using a mix of real-world cases and fictional scenarios, we will dive into core UX writing principles, content forms, and the outsized business value of even the smallest words.

Through practical exercises and guided discussions, participants will learn how to:

  • Build content architecture that serves diverse business objectives while keeping a consistent brand voice.
  • Navigate client collaboration across different industries and scales, and translate complex requirements into human terms.
  • Tackle the nuances of writing for the Greek market compared to other languages.
  • Use AI for the right reasons and the best results, without sounding like every other business out there.

Ultimately, this workshop aims to give attendees a basic understanding of the writing world, so they can experiment in writing their own content, produce solid briefs for their writers and make informed content decisions that support their business objectives.

About Konstantina Chatzaki

Konstantina Chatzaki is a certified enthusiast of writing, communication, and creativity, with 22 years of surviving the ever-changing world of content under her belt. During a 14-year run at OgilvyOne Athens, she worked on projects focusing on content disciplines ranging from pure digital advertising to social and UX writing.

She then entered the world of digital products, as a UX and Content Writer for Praxia, a mobile-first bank for the Greek crowd, before finally giving in to the glorious unpredictability of freelancing as a UX writer, content designer and strategist. Ever since, she has been occasionally enjoying the thrill of co-creating customer experiences that turn heavy industry speak into words people actually use in real life.

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Katerina Foskolou

Accenture

Workshop:

From UX to Business Impact

Wednesday 9 December

11:00 to 17:00

Arrival and registration 10:00

Venue: Romantso

W. Edwards Deming said, “Without data, you are just another person with an opinion.”

A hands-on workshop built around real-world challenges, stakeholder perspectives, and the process of making UX decisions that have measurable impact. Learn how to use qualitative and quantitative data to validate design decisions, challenge assumptions, connect user needs with business objectives, and demonstrate the ROI of design.

This workshop explores the bridge between user needs and business KPIs, and the role of design in connecting the two.

Who is it for?

UX/UI and Product Designers, UX Researchers, Product Managers, and anyone interested in UX strategy.

About Katerina Foskolou

Katerina Foskolou is a Digital Product Design leader with over 13 years of experience working at the intersection of product, UX/UI design, and business.

Throughout her career, she has taken on leadership roles within the Greek fast-growing startup ecosystem, shaping digital products and defining UX strategies that align user needs with business objectives.

With a background in Pure Mathematics, later specializing in Design and Human-Computer Interaction, and finally in Business and Strategy, she brings a structured, analytical approach to problem-solving. She firmly believes in the power of data-driven design.

She currently serves as Product Design Manager at Accenture and as a Coursera Mentor, guiding learners through their journey in UX research and prototyping.

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Gerasimos Tsiamalos

Truly Fine Pixels

Workshop:

From Brief to Storefront: A Portable AI Workflow for Web Designers

Wednesday 9 December

11:00 to 17:00

Arrival and registration 10:00

Venue: Romantso

In this hands-on workshop, we’ll take a shared brief for a fictional ceramics shop and use AI to explore typography, colour and layout, create a small design system and apply it across three essential ecommerce pages: Home, Collection and Product.

Everyone starts with the same content and assets, but develops their own visual direction. The focus is on directing the design process: giving AI useful context, comparing alternatives, refining the results and turning approved choices into consistent designs across different page types.

Along the way, we’ll maintain a lightweight set of project files that records the brief, design decisions and the reasoning behind them. Rather than leaving that knowledge scattered across conversations, we’ll create a portable source of context that different AI models and agents can use.

We’ll finish by handing the project to a fresh AI session to test whether it can continue from the files alone. Participants leave with their page prototypes, a documented design system and a repeatable workflow for future client projects.

About Gerasimos Tsiamalos

Gerasimos Tsiamalos is a web designer and co-founder of Truly Fine Pixels, a Greek company that designs and develops Shopify themes for online stores around the world. He has worked on the web since 2001, with many years' experience creating digital products and bringing them to the international market, first through CSSIgniter, which has served 150,000 customers in the WordPress ecosystem.

Since 2022 he has focused on Shopify, where with his team he has created the Athens, Maranello and Tokyo themes, available on the official Shopify Theme Store, serving 5,000 Shopify customers worldwide. His work connects design with the real needs of businesses, from organising complex product catalogues and the shopping experience to the day-to-day running of an online store.

Alongside this, he and his team are building Widgetizer, an open-source tool for creating websites, with small businesses at its centre. He is particularly interested in how artificial intelligence is changing the way we create and manage the web, and in how design can make that transition truly useful for people without technical knowledge.

With Thanos Papavasileiou

Gerasimos leads the workshop with Thanos Papavasileiou. Thanos has spent 20 years designing e-commerce, marketplaces and B2B SaaS, for clients like Christie's, Euronext and Mitsui, and as a design lead at startups like Transifex and Incrediblue. Today he works with founders and tech companies on both sides of the sign-up: the pages that bring visitors in, and the product that keeps them paying.

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Katerina Miliaraki

Kaizen Gaming

Workshop:

Beyond the Handoff: Design Systems, Code & AI

Wednesday 9 December

11:00 to 17:00

Arrival and registration 10:00

Venue: Romantso

Design systems are no longer just libraries of components: they are becoming the connective layer between design, development, and AI.

In this hands-on workshop, we'll explore how to build systems that can scale, communicate, and evolve: from multi-theme architecture and component foundations to Figma Code Connect and AI-assisted workflows for documentation, auditing, and maintenance.

Through practical exercises, demos, and real-world scenarios, participants will learn how to reduce friction between designers and developers, make their systems easier to maintain, and rethink the traditional design-to-development handoff.

The workshop is designed for product designers, design-system designers, developers, design engineers, and product leaders, and will close with an open discussion and Q&A focused on participants' own experiences and challenges.

About Katerina Miliaraki

Katerina Miliaraki is a Design Manager at Kaizen Gaming, where she leads the Gaming & Rewards team and its design system. She previously founded and led Kaizen's centralized, multi-theme, multi-brand design system. Before that, she led design systems at Orfium, following her early work on the Beat design system from 2017. Her work focuses on design leadership and building scalable systems that help teams, products, and brands grow.

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